Must-have sections, reflection prompts, and page ideas to make a useful resource

So, you’re thinking of creating a wellbeing journal for your business — brilliant move. ✨
Whether you’re a coach, a therapist, a nutritionist, or a holistic practitioner, a thoughtfully designed journal can help your clients reflect, stay motivated, and get better results — all while positioning you as the expert who made it possible.

But now comes the part where a lot of people get stuck:

“What on earth do I put inside it?”

Don’t worry — you’re not expected to reinvent the wheel. But you are creating a supportive space for your clients to pause, reflect, and make progress… so the pages you include matter.

Let’s walk through the essential sections and some of the best wellbeing prompts to help you create a journal that your clients actually use — and love.

1. A Warm Welcome Page

This sets the tone. Use it to briefly introduce what the journal is for, how to use it, and what someone might gain by working through it. Make it sound like you — warm, grounded, helpful. Think of it like opening the front door and inviting someone in with a cup of tea.

Include:

• A short welcome message in your voice

• What to expect from the journal

• Optional: a little bit about you, your method, or your mission

2. Intention-Setting Pages

Before people dive into prompts or trackers, give them space to reflect on what they want from this journal. This page helps focus the mind and create a sense of commitment.

Prompt ideas:

• What drew you to this journal?

• What’s one thing you’d love to shift, change, or explore?

• What would it feel like to make steady progress in this area?

3. Daily or Weekly Reflection Pages

This is the core of many wellbeing journals. Think of it as the repeatable structure — the pages people come back to again and again.

You can go full daily (great for building habits) or weekly (better for reflection without pressure). Make it flexible. If they miss a day or week, no guilt.

Page ideas:

• How am I feeling today?

• What did I notice in my body/mind?

• What gave me energy? What drained me?

• What am I proud of?

• What do I want to let go of?

4. Gratitude or Positivity Pages

Simple. Powerful. Uplifting. These pages give people a reason to pause and notice what’s good — even on the harder days.

Prompt ideas:

• Three small things I’m grateful for today

• A moment that made me smile

• One thing that went well this week

5. Goal-Setting or Progress Pages

Even if you’re creating a gentle, reflective journal, it can still support change. A page or two to check in on goals — or simply progress — can help clients feel purposeful.

Try including:

• Monthly or weekly goal check-ins

• Habit trackers (hydration, sleep, movement, mindset practices)

• Reflection questions like:

  • What helped me move forward?

  • What slowed me down?

  • What’s one tiny step I can take next?

6. Affirmations or Encouragement Pages

These little boosts go a long way. Drop in a few inspiring pages with supportive, uplifting messages — written in your tone of voice — to help clients stay motivated.

Examples:

• “You don’t have to do it all — just take the next step.”

• “Progress isn’t linear, but it’s still progress.”

• “You’re already doing better than you think.”

7. Free Writing or Notes Pages

Leave a few blank pages scattered throughout (or at the end) for free journaling, scribbles, notes from sessions, or just space to breathe.

It might not feel like a “feature,” but your clients will thank you for the flexibility.

8. End-of-Journal Reflections

It’s easy to focus on the start of the journey — but the end matters too. Give your clients a chance to pause and acknowledge their growth.

Prompt ideas:

• What’s changed for me since I started this journal?

• What have I learned about myself?

• What am I most proud of?

• What’s next for me?

Final Thought: Keep it Human

The best wellbeing journals don’t feel clinical or overwhelming — they feel like a helpful conversation with someone who gets it.

So design your journal like you’re speaking directly to your clients. Keep it spacious. Make it gentle. Leave room for imperfection.

This isn’t about “fixing” anyone — it’s about creating a supportive companion that helps people feel more connected, more seen, and more steady.

And as a bonus? Every time they open that journal, they’re also building trust in you — the expert who created something truly useful.