You’ve done it. You’ve published your beautiful book on Amazon KDP – hooray! The cover is gorgeous, the pages inside are packed with value, and you’re feeling proud (as you should). But then comes the big question…

How do you actually get someone to buy it?

Let’s be honest. Some people do judge a book by its cover. It’s the first thing they see, and it absolutely makes an impact. But what happens after that? They scroll down. They look for a little more to help them decide.

And this is where one of Amazon’s best-kept secrets comes in…

🎉 A+ Content 🎉

Yes, that little section tucked under your book description is prime real estate – and the best part? It’s completely free to use. That’s right: a free marketing tool built right into Amazon that allows you to showcase the inside of your book before someone hits that glorious “Buy Now” button.

So why aren't more people using it?

Well, partly because most first-time self-publishers don’t even know it exists. And partly because setting it up takes a little bit of effort – some images, some layout, maybe a Canva session or two – but oh my goodness, is it worth it.

Because let’s face it: if you’ve created a beautiful journal, workbook, planner, or guided experience, people want to see it. They want a peek inside before they commit. And A+ Content lets you do just that. You can add photos of your inner pages, highlight special features, show how your book can be used – basically, it’s your chance to say:

👉 “Hey there, this book isn’t just pretty on the outside – here’s the magic waiting inside too.”

Think of it like the “try before you buy” experience in a shop. You wouldn’t buy a notebook without flipping through it first, right? Same goes for your readers.

Here’s what you can do with A+ Content:

• Upload images that show off your book’s inner layout

• Add short, punchy descriptions or benefit statements

• Highlight unique features (daily prompts, trackers, quotes, whatever makes your book shine!)

• Tell your brand story – especially if you have a series or a niche

And no, you don’t need a design degree. A bit of Canva confidence and some clear snapshots of your book pages are usually all you need to get started. Amazon even provides some easy-to-use modules you can mix and match.

💡 Pro tip: Keep it clean, on-brand, and easy to read. Less clutter = more impact.

So if your beautiful book is already sitting on Amazon, don’t stop at the cover. Give it the spotlight it deserves. Show it off. Make it easy for your ideal customer to say “Yes, that’s the one.”

Because when people can see what they’re getting, they’re far more likely to buy it.

And the best bit?

You don’t have to spend a single penny to do it.

Want more tips on designing gorgeous, practical, on-brand wellbeing books that actually sell? Come join my newsletter crew – I share all the tools, tricks, and behind-the-scenes goodness to help you create books your clients will love.

✨ Happy publishing! ✨